Creative that Stains
You need a bigger screen
Know how things in your rearview mirror appear closer than they seem? We're much more talented and impressive on devices bigger than your phone.
This email address is being protected from spambots. You need JavaScript enabled to view it. and we'll bring our dog and pony show to you… and we'll spring for the coffee.
Blended Holiday Campaign
The GTH letterpress holiday card featured a triptych of seasonal metaphors and greetings for clients and vendors — the last panel having a QR code to take the viewer to an animated web page completing the message.
HOLIDAY CARD, CROSS-MEDIA CAMPAIGN
Non-profit Annual Report
Global Visionaries annual report to the community was an excellent way to kick off their new brand; showcasing the youth leadership, international scope, classroom education and enthusiasm of these young volunteer/leaders.
ANNUAL REPORT, FUNDRAISING TOOLS
Recruiting Materials
Oversized recruiting posters for high school students to commit a year of their lives to a civic leadership program, culminating with two weeks of volunteering in Guatemala.
POSTERS, RECRUITING TOOLS
Large Format Advertising
We've wrapped busses and vehicles, created bus board campaigns and worked extensively with Fisher Broadcasting and the UW Huskies to promote the fall football broadcasts. A side benefit was throwing eggs and tomatoes at Rush Limbaugh.
BILLBOARDS AND BUSSES
Event and Fundraising Materials
MAVIA built a year of development, mailers and their annual fundraising event on our concept of youth speaking out. Kids from all over Western Washington carried their messages high and proud, then we turned those into an awareness campaign.
DEVELOPMENT, CAMPAIGN AND EVENT MATERIALS
Letterpress Business Materials
We guide many of our clients toward letterpress for their business collateral. Highly tactile, refined and capable of printing on very heavy stock... each piece feels like a small work of art.
BUSINESS COLLATERAL, SPECIALIZED PRINTING
CASE STUDY
Presentation Kit
A highly customizable kit for presentations to clients, architects and designers. The outer shell is a letterpress box (closed with a finishing nail) and interior panels are selected and assembled specifically to audience needs and expectations.
PORTFOLIO, MARKETING TOOLS
Mailing Campaign
Thomas Jacobson Construction direct mail campaign targeting architects and designers of high-end homes. These were the teaser to a fully customized presentation kit employing the same gridded format and ads created for the local design trade.
DIRECT MAIL, ADVERTISING
TJC Ads
Print advertising targeting architectural trades, regional home and lifestyle, and private membership club magazines. Ads ran in conjunction with direct mail campaigns and presentations with the TJC gallery kits.
DIRECT MAIL, ADVERTISING
CASE STUDY
Microsoft
25th Anniversary coffee-table book for Microsoft, telling their stories and revealing emerging technologies through first-person interviews all around the world. The book acted as a gift to employees and vendors and doubled in PR and recruiting.
BOOKS, LONG-FORM, RECRUITING
Large Format Mailers
A six-part series of tabloid sized folding mailers pitching editorial photography to creative directors and ad agencies, targeting travel and hospitality industry publications.
DIRECT MAIL, MARKETING CAMPAIGNS
CASE STUDY
Newsletters
Thirteen years of news and vintage information about new reserve and vineyard releases each October. Newsletters serve as a great way to communicate with the Cadence community and offer a peek into techniques Ben Smith employs in creating top-tier Bordeaux-style wines.
NEWSLETTERS, COMMUNICATIONS
Wine Labels
Among our favorite uses for ink is labeling packages of grape juice. Every label is a mini-poster calling to for your attention on a retail shelf, but looking tasteful and trying to impress your date on a table.
PACKAGING, LABELS
Creativity is unafraid of contact with commercial endeavors
Some of the most beautiful works of art in the world were produced solely to pay the rent.
Necessity is a powerful force in the world. Desperation is one mother of a muse. Hunger is a great motivator. Together, they have the power to focus the mind with frightening efficiency and can clear a room of weak ideas faster than spilled skunk oil.
As long as ideas are extraordinary and powerful who cares why or where they were born?
Fortunately, it’s easy to tell weak ideas from powerful ones, even when you’re standing toe-to-toe with a deadline.
Weak ideas make you feel safe, comfortable, and sleepy.
Powerful ideas make your palms sweat.
And nothing good happens without a little honest sweat.
What We Do
Packaging
Product labeling and package design is an exercise in fly fishing. We read the river, decide which delicious bugs are falling from the trees, then gracefully cast an olive wooly bugger into the riffles just past our target. A flash of silver and the strike; we play the line, keeping it tight… (sorry, got caught up in the metaphor). Our goal is to hook your customers by the eyeballs and reel them in.
Ads & Promotion
However, if we were to go on we would stress the delicate balance between pithy copywriting, great art direction, and establishing continuity and clarity around the business. Then we might chat awhile about frequency, demographics and distinguishing brand positions in an otherwise crowded market space.
But you already knew that.
Collateral
We love a business card that feels both precious yet thick enough to double as a ninja star — or it could scrape your windshield on frosty mornings. Our collateral spans digital to 6-color offset to printing on a century-old letterpress with ancient, metallic sparkle dust (yeah, that's real and very cool). Honestly, who was the last person to comment on the impression and tactile nature of the pixels in your email signature?
Long-Form
Books, magazines, catalogs and an entire university system of coursework, programs and viewbooks. Decades of ink are under our nails, and like every creative worth their salt, the first thing we do with a new publication is to crack open the pages and take a deep sniff.
Probably explains some behavior, that.
Brochures
Successful brochures are clear, visually compelling and linked into larger communications systems (ideally digitally integrated). They always start with scribbles and hasty-looking mockups, organizing flow and ideas into a polished solution, leading readers to a call-to-action and organic conclusion. Only after the initial research do we get to break out the crayons and have some fun.
Presentations
Tangible presentations are equal parts ceremony, multi-directional narrative, and very versatile: Client-paced, non-linear, allowing for digressive exploration. An audience feels the presenter curated the content specifically to them. Systems we’re most proud of cover lots of information but feel much like a quiet story unfolding, and customizable for multiple audiences and messages.
